Tim joined Innovate Foods in November 2010 as Commercial Manager, responsible for the sales and marketing, new business development within wholesale, foodservice, national account operators and QSR sectors. By 2013 Tim was promoted to Commercial Director overseeing the sales account management teams across the many new market sectors brought into the business, including retail and export. During his time with Innovate Tim forged solid business relationships with Customers, supporting as they responded to the market demands of food retailing and food service.

In 2022 Tim became Sales Director for Frostkrone UK, responsible for the UK Sales Team and business accounts for both Innovate Foods and Abergavenny Fine Foods. Utilising his many years of experience in food manufacture, route-to-market wholesale, food service, and retail both in the UK and European markets, Tim continues support of the growing challenges faced in this industry. His commitment; providing consistent, quality supply of frozen and chilled finger foods to major Retailers and Food Service outlets across the UK and wider European and Eastern markets.

Interests: Tim enjoys nothing better than spending quality time with his family and enjoys motorcycling, scuba diving and boating.