Tony-new-picTony Dumbreck – Managing Director

Tony is founder and managing director of Innovate Foods and is responsible for the strategic direction of the company. Tony holds an MBA and is a member of the Institute of Directors. A keen winter sports fan, Tony enjoys skiing in his spare time (although not as much as he would like!) as well as spending quality time with his family.






Ian_McMillan_PicIan McMillan – Operations Director


Ian has full responsibility for manufacturing at Innovate. He has over 25 years experience in the food production industry, and a wealth of expertise at a senior level in performance improvement and cost reduction in this sector. Ian formerly worked as an operations director with a multi-million pound speciality baker, where he had full responsibility for all aspects of the manufacturing operations and organisational development of that business.


Ian previously spent 14 years with California Cake and Cookie Ltd where he progressed to operations director and played a key role in the growth of the business to a £5m turnover food manufacturer employing 85 people.



Tim Page – Commercial Director


Tim heads up the commercial and customer facing side of the business. Tim has held key commercial roles within both manufacturing and route-to-market wholesalers. He has an in-depth knowledge of foodservice spanning both UK and European markets across chilled, frozen and ambient product temperatures working within brand and own label Tim has developed close links with all major wholesalers and key national end user relationships across the following sectors Business & Industry, Pub/Restaurant, Travel & Leisure and Convenience.




David Lee – Wholesale Sales Manager


David joined the company in 1990 after several years in FMCG sales management and national accounts. He has been intrinsic in developing a thriving network of independent wholesalers and his attention to detail is well regarded by his customers. His interests include playing squash, following the fortunes of his beloved Nottingham Forest, watching cricket and taking his grandson swimming.



019 Lorna Godfrey - New Product Development Manager

Lorna heads up our new product development team at Innovate. Lorna has 10 years experience in new product development within food manufacturing. She previously spent 5 years as Senior Innovation Technologist with McCain Foods at their Scarborough site. Within this role, Lorna had key responsibility for appetizer and finger food development principally for QSR.

Previous to this Lorna worked for the Grampian Food Group, within both the chicken and pork divisions where she developed a number of food concepts across both foodservice and retail channels.




Mark Parrish – National Account Executive


Mark is an accomplished National Account Executive with over 15 years’ experience working within FMCG. Having previously worked for global food brand HJ Heinz, Mark was responsible for the growth and development of a number of foodservice and wholesale accounts. In his spare time Mark is a keen sportsman; captaining his local cricket team in Northumberland.



Jorrit_Schrauwers_Pic Jorrit Schrauwers – National Account Executive

Jorrit has extensive experience working in direct sales within the foodservice and retail sectors, notably for HJ Heinz. He was responsible for assigned category management and wholesaler development within his portfolio, achieving year-on-year growth. Jorrit is a keen rugby player, having previously represented Surrey and is currently playing for Staines RFC. He is also an accomplished sailor.